| #8 |
Testimonial Graphic |
Instagram Facebook |
Anonymized success story |
9 |
Active
|
|
|
| #1 |
Graphic + Caption |
Instagram Facebook |
Launch: Meet Dr. Katie Sutton – KC’s Leading Lady in HTR |
10 |
Active
|
|
|
| #2 |
Short-form video |
TikTok Reels |
Quick intro: Who I am & why HTR matters |
20 |
Active
|
|
|
| #3 |
Reel/TikTok |
Instagram TikTok |
Myth vs Fact – "HTR is only for men" → FALSE |
30 |
Active
|
|
|
| #4 |
Graphic Carousel |
Instagram Facebook |
Signs & symptoms of hormone imbalance |
40 |
Active
|
|
|
| #5 |
Short-form video |
Instagram TikTok |
What brought me into this field as a doctor |
50 |
Active
|
|
|
| #6 |
Engagement Post |
Instagram Stories Facebook |
Poll: Have you ever considered hormone therapy? |
60 |
Active
|
|
|
| #7 |
Community Engagement |
All |
Respond to comments, share stories |
70 |
Active
|
|
|
| #9 |
Reel |
Instagram TikTok |
3 most common questions patients ask about HTR |
90 |
Active
|
|
|
| #10 |
Graphic |
Instagram Facebook |
Menopause: Symptoms HTR can help with |
100 |
Active
|
|
|
| #11 |
Reel/TikTok |
Instagram TikTok |
Quick explainer: What is low testosterone? |
110 |
Active
|
|
|
| #12 |
Photo Post |
Instagram Facebook |
Behind the scenes at clinic |
120 |
Active
|
|
|
| #13 |
Engagement Post |
Instagram TikTok |
Ask me anything (AMA) for video answers |
130 |
Active
|
|
|
| #14 |
Community Engagement |
All |
Respond to comments, follow-ups |
140 |
Active
|
|
|
| #15 |
Reel/TikTok |
Instagram TikTok |
Answer 2–3 AMA questions |
150 |
Active
|
|
|
| #16 |
Graphic |
Instagram Facebook |
Top 5 benefits of HTR |
160 |
Active
|
|
|
| #17 |
LinkedIn Article + YouTube Video |
LinkedIn YouTube |
Thought leadership: Women in HTR + Hormone Therapy 101 |
170 |
Active
|
|
|
| #18 |
Short-form video |
Instagram TikTok |
Serving Kansas City community (local tie-in) |
180 |
Active
|
|
|
| #19 |
Carousel |
Instagram Facebook |
Myth vs Fact: HTR causes cancer (debunk) |
190 |
Active
|
|
|
| #20 |
Reel |
Instagram TikTok |
What I wish every patient knew before starting HTR |
200 |
Active
|
|
|
| #21 |
Engagement Post |
Instagram Stories |
Quiz: Guess which hormone does this |
210 |
Active
|
|
|
| #22 |
Testimonial Video |
Instagram TikTok Facebook |
Patient success story (anonymized or consented) |
220 |
Active
|
|
|
| #23 |
Graphic |
Instagram Facebook |
Hormone Therapy for Men: What to expect |
230 |
Active
|
|
|
| #24 |
Reel |
Instagram TikTok |
Lifestyle: How sleep & nutrition impact hormones |
240 |
Active
|
|
|
| #25 |
Graphic |
Instagram Facebook |
Top FAQs: Is HTR safe long-term? |
250 |
Active
|
|
|
| #26 |
Short-form video |
Instagram TikTok |
Day in the Life of an HTR Doctor |
260 |
Active
|
|
|
| #27 |
Engagement Post |
Instagram Facebook |
Poll: Would you watch a monthly live Q&A? |
270 |
Active
|
|
|
| #28 |
Community Engagement |
All |
Respond to comments, share stories |
280 |
Active
|
|
|
| #29 |
Reel/TikTok |
Instagram TikTok |
Monthly recap: This month in HTR with Dr. Sutton |
290 |
Active
|
|
|
| #30 |
Graphic + Caption |
Instagram Facebook |
Milestone: 1 month of building our HTR community – Thank you |
300 |
Active
|
|
|